How to make websites load faster Google Chrome?

Md Mostakim Billah
3 min readAug 10, 2023

--

PageSpeed Insights report

Intro

When we create websites, there are instances when they load slowly in browsers. Many website owners and developers tend to overlook these issues. Some website owners and developers may not readily notice these problems or may dismiss them without addressing network slowdowns. However, did you know that slow website loading can lead to higher bounce rates and lower website rankings? Naturally, you might be wondering about solutions and testing methods.

How to check website speed performance

You can assess your website’s speed using various popular tools. It’s important to note that not all tools yield the same results; each may provide differing outcomes. However, tools like GT Matrix and Google’s Page Speed Insights present results in a user-friendly manner and are easy to understand. These tools don’t require a direct connection to your website. By copying and pasting the URL of the page or site you want to evaluate into these tools, you can receive a performance report.

Causes of Slow Website Loading

Numerous reasons for slow website loading

  • Insufficient hosting quality.
  • Absence of a caching layer.
  • Lack of a content delivery network (CDN).
  • Unoptimized images.
  • Bloated website code.
  • Render-blocking CSS and JavaScript.

How to optimize WordPress website speed?

For WordPress websites, here are valuable tips to significantly enhance loading speed. Firstly, when adding images to your pages, compress them and use smaller sizes to reduce file dimensions. For image optimization, consider utilizing plugins like WP-Optimize and EWWW Image Optimizer, which maintain compact file sizes. Avoid unnecessary plugins that don’t serve your site’s purpose. Connecting your website to a content delivery network (CDN) can boost loading speed. Opt for uncomplicated themes, minimize JavaScript and CSS files for optimal results. A premium WordPress plugin like WP Rocket can drastically accelerate your website. If you find things confusing, consider seeking assistance from a WordPress SEO consultant.

How to optimize Shopify website speed?

The principles for speeding up Shopify CMS websites remain similar, though the steps differ slightly. Start by selecting a high-quality theme with suitable resolution. When uploading media, manually compress images. Use fewer JavaScript and CSS files, and integrate your site with a content delivery network (CDN) for better outcomes. Premium Shopify apps can further enhance loading speed. Here are some recommended apps:

  • Page Speed Booster
  • Page Speed Optimizer Pro ‑ SEO
  • Hyperspeed ‑ Advanced Speed
  • Page Speed Optimizer‑100% FREE

What affects website speed and why does website speed matter?

Optimizing website speed falls under search engine optimization (SEO) efforts, often managed by SEO experts. You might be questioning the impact of slow loading on your site. The consequences can be significant, with slow loading leading to higher bounce rates and decreased rankings. Slow-loading websites cause audiences to abandon them, raising bounce rates unfavorably, which negatively signals Google and lowers website ranking. When your website loads slowly, visitors lose interest, attributing the delay to network issues. They might leave your site without grasping the real problem, further increasing the bounce rate — a detrimental signal for your website’s health.

The page speed report from GTmetrix

--

--

Md Mostakim Billah
Md Mostakim Billah

Written by Md Mostakim Billah

Professional SEO Specialist | Article/Blog Writer | Digital Marketer